Welcome to the heart of our operations, the Michigan Sports Department—the cornerstone of our company and the headquarters for all our sports initiatives. As a Michigan-based organization, we take immense pride in our roots and are dedicated to supporting the athletes, schools, teams, and sports community across the Great Lakes State.
Our mission is to empower Michigan’s sports ecosystem by driving innovation, creating opportunities, and fostering a culture of growth and excellence. From high school athletes to collegiate stars, we aim to bring Name, Image, and Likeness (NIL) opportunities to every athlete while helping schools and teams achieve their goals both on and off the field.
What We Do
Athlete Empowerment: We help athletes maximize their potential through strategic NIL opportunities, sponsorships, and personalized branding initiatives.
School Partnerships: Collaborating with Michigan schools to attract top athletic talent and implement innovative programs that support student-athletes.
Team Support: Offering resources and guidance to teams to help them thrive in a competitive sports environment.
Community Engagement: Building strong connections between athletes, brands, and communities to foster long-term relationships and mutual success.
Why Michigan Matters?
Michigan is more than just our headquarters; it’s our home. We understand the unique challenges and opportunities within the state’s sports landscape, and we are committed to being a driving force behind its growth. Whether it’s helping a high school athlete secure their first NIL deal, supporting a college team in recruiting top talent, or collaborating with local businesses to create impactful partnerships, our Michigan Sports Department leads the way.
Our Vision
To make Michigan a national leader in sports innovation and NIL opportunities, ensuring that every athlete and organization has the tools and resources they need to succeed. By prioritizing integrity, collaboration, and excellence, we aim to leave a lasting impact on the sports community in Michigan and beyond.
Join us as we continue to champion the spirit of Michigan sports, one athlete, one school, and one team at a time. Together, we’re shaping the future of sports in the Great Lakes State!!
TOP ROLES
YOU MUST BE A FORMER/CURRENT ATHLETE, AN EXECUTIVE OR AN OWNER OF A SPORTS COMPANY TO APPLY!!
Full Time/Ownership
Regional Director of Michigan Sports & NIL
Location: Bay County/Area, Greater Lansing, Detroit, Ann Arbor, Flint, Saginaw, Grand Rapids, Kalamazoo & Traverse City
We are seeking a passionate and experienced Michigan Regional Director of Sports & NIL to lead and expand our company’s impact across the state. This role is critical in helping Michigan athletes, schools, teams, and students thrive through innovative sports and NIL (Name, Image, and Likeness) initiatives. The ideal candidate will have a deep understanding of Michigan’s sports landscape and a proven track record of leadership, development, and growth.
Responsibilities:
Manage and grow the company’s sports and NIL initiatives across Michigan.
Build and maintain strong relationships with Michigan-based athletes, schools, teams, and organizations.
Develop and implement strategies to support Michigan athletes in maximizing NIL opportunities.
Collaborate with local schools and teams to create programs that benefit student-athletes statewide.
Secure partnerships with Michigan brands, leagues, and sports organizations to enhance opportunities for athletes and students.
Advocate for athletes and teams, ensuring compliance with Michigan and national NIL regulations.
Represent the company at Michigan events, meetings, and conferences to promote its vision and mission.
Recruit, train, and manage a Michigan-based team to execute the company’s goals effectively.
Identify and onboard talented athletes and teams within Michigan to join NIL initiatives and programs.
Organize sports events, workshops, and training sessions across Michigan to foster growth and awareness.
Lead community outreach programs in Michigan to increase engagement in sports and NIL opportunities.
Monitor Michigan regional performance metrics and provide actionable insights for improvement.
Develop partnerships with Michigan government agencies and local organizations to secure funding and resources for sports and NIL projects.
Stay ahead of sports and NIL trends specific to Michigan to maintain a competitive edge.
Mentor young Michigan athletes to help them navigate NIL opportunities responsibly.
Oversee the execution of marketing campaigns to promote sports and NIL initiatives in Michigan.
Qualifications:
10+ years of leadership experience in the sports industry.
Must be a former or current athlete, executive, or owner of a sports-related company with ties to Michigan.
Strong network within Michigan’s sports industry, including relationships with athletes, teams, and brands.
Proven ability to lead and grow sports and NIL initiatives in Michigan.
In-depth knowledge of NIL opportunities, regulations, and strategies relevant to Michigan.
Excellent communication, negotiation, and relationship-building skills.
Passion for supporting Michigan athletes, schools, and students in achieving their goals.
SALARY: $150K to $450K+, Plus Ownership & Stock opportunities!!